GUESS was established in 1981 by the Marciano brothers, who left the south of France in pursuit of the American dream. Inspired by a European influence, the Marcianos redefined denim. One of their initial designs was a stonewashed, slim-fitting jean, the 3-zip Marilyn.
GUESS quickly became a symbol of a young, sexy and adventurous lifestyle. Throughout the decades GUESS invited people to dream with its iconic and timeless advertising campaigns that turned unknown faces into famous models. In 2004, the company expanded with a new retail concept for its contemporary collection called Marciano. The Marciano brand offers a fashion-forward collection designed for trend-setting women and men.
Today GUESS is a truly global lifestyle brand with a full range of ladies, men’s & kids denim, apparel, accessories & fragrances offered in over 80 countries around the world including South Africa, Botswana & Namibia