FLUID FLEX FOUNDATION TECHNOLOGY BENDS + STRETCHES TO EVERY (E)MOTION FOR ALL-DAY SMOOTH WEAR.
STRAIGHT UP:
This game-changing waterproof foundation is engineered to flex, bend and stretch to every (e)motion without creasing or settling—no matter if you smile, cry or smooch. Its medium, buildable coverage delivers a natural matte finish that looks like skin and feels like nothing. Inspired by years of consumer notes, Rihanna took her original shade range back and started from scratch—fine-tuning undertones, creating more neutrals and testing all around the world. Now, more skin tones than ever can find their Fenty fit shade match in her best 50-shade range yet. Get started with our shade finder tool to get matched.
THE LOWDOWN:
Fluid Flex Foundation Technology moves with you + stays smooth
Resists creasing, sweat, humidity + transfer
94% agree it doesn’t settle into fine lines*
Lightweight, medium, buildable coverage
Looks like skin + feels like nothing
More neutral undertones offer more flexibility for easy shade matching
Extreme longwear foundation with a natural matte finish that lasts up to 12 hours
Color-true pigments that help resist oxidation
Infused with Starfruit Extract for all-day oil + shine control
For smoothest results, apply with Fluid Flex Foundation Brush 165
*In a consumer study of 33 people
Fenty Beauty is 100% cruelty free.
HOW-TO
For medium coverage, use one pump. Apply in thin layers + fully blend out with Fluid Flex Foundation Brush 165. Use a swiping motion for spreading, then stipple to build—start from center then move outwards.
For fuller coverage, thinly layer on another pump where desired + blend.
For best results, set with You Mist Makeup-Extending Setting Spray and blot on the go with Invisimatte Instant Setting + Blotting Powder.
Ingredients
MICA, ETHYLHEXYL ISONONANOATE, OCTYLDODECANOL, POLYMETHYL METHACRYLATE, C20-40 ALCOHOLS, OZOKERITE, SUCROSE ACETATE ISOBUTYRATE, TRIBEHENIN, POLYETHYLENE, VP/EICOSENE COPOLYMER, VP/HEXADECENE COPOLYMER, CAPRYLYL GLYCOL, PHENOXYETHANOL, DIISOSTEARYL MALATE, TOCOPHERYL ACETATE, HEXYLENE GLYCOL, TOCOPHEROL, ASCORBYL PALMITATE, CALCIUM ALUMINUM BOROSILICATE, CALCIUM SODIUM BOROSILICATE, POLYETHYLENE TEREPHTHALATE, SYNTHETIC FLUORPHLOGOPITE, ACRYLATES COPOLYMER, SILICA, TIN OXIDE, IRON OXIDES (CI 77491), TITANIUM DIOXIDE (CI 77891), YELLOW 6 LAKE (CI 15985), CARMINE (CI 75470), RED 7 LAKE (CI 15850).