NIVEA Cellular Epigenetics Age Rewind Day Cream SPF 30 contains the innovative EPICELLINE® ingredient from the field of epigenetic science, which is scientifically proven to reverse the skin’s biological age by reactivating youthful functions in skin cells (in vitro). It contains three types of hyaluronic acid and provides an intensified moisturizing effect. The day cream is clinically proven to reverse visible signs of aging in 2 weeks on key areas of the face: cheeks, forehead, around the mouth and jawline: lifting effect and reduces stubborn wrinkles* and reduces expression lines and increases plumpness