WHAT IS IT?
You inspired us to think big in revamping our Be Legendary matte lipstick collection, so we did—adding 12 new shades in stop-and-stare reds like “Unzipped”, stunning pinks, sultry berries and super flattering neutrals like “Stylist”. What we didn't change is our beloved by beauty-editors formula, known for gliding on easily and staying put all day.
WHY IT'S UNIQUE:
Our Be Legendary blend of intense pigments and luxurious emollients saturates lips with brilliant colour that looks amazing and feels feather-light. We created and tested every hue in our L.A. photo studio to guarantee colour stays true in photographs and stays put throughout an all-day shoot.
BRAGGING RIGHTS:
12 new provocative shades—including 3 “no rules” reds that flatter every skin tone - Pigment-loaded formula glides on in one swipe and feels lush and light on the lips - Silky vitamin-fortified mattes with super hero staying power never settle unevenly on the lips or dry out
THE PHOTO FACTOR:
“Stopping for touch ups in between takes is an on-set headache. Our lipstick stays on and looks amazing, in the studio and in sunlight.”—Davis Factor, Founder and Photographer