{"product_id":"inkey-list-15-vitamin-c-and-egf-brightening-serum-44540901","title":"15% Vitamin C and EGF Brightening Serum","description":"\u003cp\u003e A high-strength brightening serum powered by 15% Vitamin C \u0026amp; EGF. Targets hyperpigmentation, evens skin tone, and revives dull, tired skin for a visibly brighter, more even complexion.  \u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e-Brightens uneven skin tone and dullness.\u003cbr\u003e-Supports skin renewal and boosts elasticity.\u003cbr\u003e-For dullness, first signs of ageing, and uneven skin tone.\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e15% Ascorbyl Glucoside (Vitamin C): Stable, effective Vitamin C that converts on skin to brighten and target sun damage and hyperpigmentation.\u003cbr\u003e1% Epitensive™ (EGF Epidermal Growth Factor): Plant-based peptide that supports skin renewal and boosts elasticity. \u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eApplication:\u003c\/p\u003e\n\u003cp\u003eCan be used in the AM and PM, but recommend in the AM. Antioxidants protect skin against daytime aggressors (UV, pollution and environmental stress), so you'd get more out of this egf serum if used in the morning.\u003cbr\u003eOn damp, cleansed skin, apply a pea-sized amount to face and neck. Gently pat in.\u003c\/p\u003e\n\u003cp\u003eFollow with treatments and moisturiser. Finish with SPF in your AM routine. \u003cbr\u003e\u003c\/p\u003e","brand":"Inkey List","offers":[{"title":"30ml","offer_id":62447242543474,"sku":"44540901-30ML","price":439.0,"currency_code":"ZAR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0854\/9947\/8299\/files\/5060879821903_1.jpg?v=1791449312","url":"https:\/\/www.edgars.co.za\/products\/inkey-list-15-vitamin-c-and-egf-brightening-serum-44540901","provider":"Edgars","version":"1.0","type":"link"}