{"title":"Eye Primer","description":"","products":[{"product_id":"fenty-hella-extra-mascara-primer-40618201-opt1","title":"Hella Extra Mascara-Boosting Lash Primer","description":"\u003cp\u003e\u003cspan\u003eYOUR MASCARA’S ULTIMATE HYPEMAN\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eBoost your mascara for your best-looking lashes yet. This behind-the-scenes lash hero extends mascara wear and goes the extra mile for smudge-proof lashes that last + resist flaking. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eSTRAIGHT UP:\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eHype up your mascara with Hella Extra lash primer. The ultra-creamy formula stands up to smudging + flaking and keeps your lashes feeling nourished and conditioned while delivering the most dramatic-looking, false lash effect. Lastly, this primer features our exclusive coco nude shade that lets the pigment of your mascara stand out for the ultimate hyped-up lash look.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eTHE LOWDOWN:\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eExtends mascara wear\u003c\/li\u003e\n\u003cli\u003eHelps to decrease flaking + smudging\u003c\/li\u003e\n\u003cli\u003eInfused with plant-based fatty acids that keeps lashes feeling conditioned and nourished\u003c\/li\u003e\n\u003cli\u003eCoco nude tint allows the pigment of mascara to stand out for an intense, false-lash look\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eFenty Beauty is 100% cruelty free.\u003c\/p\u003e\n\u003cp\u003eHOW TO:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e1. Apply Hella Extra Primer to lashes to extend mascara wear and stand up to smudging and flaking.\u003c\/li\u003e\n\u003cli\u003e2. Apply Hella Thicc Mascara in ultra-black shade 'Cuz I'm Black' or creamy brown shade 'Let'z Be Blunt' for a bold, lifted lash look.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"Fenty Beauty","offers":[{"title":"Default Title","offer_id":51893622899058,"sku":"40618201-OPT1","price":575.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0854\/9947\/8299\/files\/840026675574HellaThickPrimer1.jpg?v=1744374861"},{"product_id":"essence-lash-princess-40756301-opt1","title":"Lash Princess Mascara Primer Extra Length \u0026 Volume","description":"\u003cp\u003eCreate a mesmerizing lash foundation with essence Lash Princess Mascara Primer Extra Length \u0026amp; Volume. This light green Mascara Primer is designed to create extra-long, voluminous lashes while its soft elastomer wand ensures a flawless application. Apply before your favorite mascara for lashes that stand out with length and volume.\u003cbr\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eVegan\u003c\/li\u003e\n\u003cli\u003eParaben Free\u003c\/li\u003e\n\u003cli\u003eOil Free\u003c\/li\u003e\n\u003cli\u003eCruelty Free\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eTIPS:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eFor optimal color and intensity, apply 1-2 coats of essence Lash Pricess Mascara Primer\u003c\/li\u003e\n\u003cli\u003eExtra Length \u0026amp; Volume to bare lashes before applying your favorite essence mascara.\u003c\/li\u003e\n\u003cli\u003eLet primer dry before applying mascara. \u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eINGREDIENTS:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eAQUA (WATER), SYNTHETIC BEESWAX, COPERNICIA CERIFERA CERA (COPERNICIA CERIFERA (CARNAUBA) WAX), ACACIA SENEGAL GUM, GLYCERYL STEARATE, STEARIC ACID, TALC, PALMITIC ACID, BUTYLENE GLYCOL, HYDROGENATED CASTOR OIL\/SEBACIC ACID COPOLYMER, OLEIC\/LINOLEIC\/LINOLENIC POLYGLYCERIDES, AMINOMETHYL PROPANOL, HYDROGENATED COCONUT OIL, PANTHENOL, GARDENIA TAITENSIS FLOWER, TOCOPHEROL, HYDROGENATED CASTOR OIL, HYDROXYETHYLCELLULOSE, POLYLACTIC ACID, ETHYLHEXYLGLYCERIN, METHYLPROPANEDIOL, LAURIC ACID, LAURYL ALCOHOL DIPHOSPHONIC ACID, SILICA, DISODIUM PHOSPHATE, POLYSORBATE 60, SODIUM PHOSPHATE, PHENOXYETHANOL, PARFUM (FRAGRANCE), LINALOOL, CI 19140 (YELLOW 5 LAKE), CI 42090 (BLUE 1 LAKE), CI 77891 (TITANIUM DIOXIDE).\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eFind out more about the product composition now: The categorisation of the individual ingredients shows you what function they perform in the product.\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"Essence","offers":[{"title":"Default Title","offer_id":51957733032306,"sku":"40756302-OPT2","price":87.95,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0854\/9947\/8299\/files\/4059729381941LashPrincessPrimer1.jpg?v=1746794889"},{"product_id":"essence-jelly-grip-eyeshadow-primer-42308301-opt1","title":"Jelly Grip Eyeshadow Primer","description":"\u003cp\u003eGRIPPING EYESHADOW PRIMER FOR FLAWLESS, INTENSIFIED EYE LOOKS\u003c\/p\u003e\n\u003cp\u003eAmplify your eye looks with the essence jelly GRIP EYESHADOW PRIMER. This innovative light green gel primer that turns transparent after application acts like a magnet for your eyeshadow, gripping pigments to intensify colour payoff and extend wear. Its jelly texture blends seamlessly onto the lids and enhances the boldness of both powder and cream formulas. Expect a flawless and crease-free finish – perfect for bold looks that stay put.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eVegan\u003c\/li\u003e\n\u003cli\u003eAlcohol Free\u003c\/li\u003e\n\u003cli\u003eFragrance Free\u003c\/li\u003e\n\u003cli\u003eParaben Free\u003c\/li\u003e\n\u003cli\u003eOil FRee\u003c\/li\u003e\n\u003cli\u003eCruelty Free\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eFEATURES:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eGripping jelly texture for a bold, intense colour payoff\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eCrease-free finish that lasts\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eQuick-setting formula for smooth, long-lasting results\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eAPPLICATION TIPS:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eApply a small amount to your eyelid using your fingertips or the applicator.\u003c\/li\u003e\n\u003cli\u003eLet it set for about 30 seconds until the texture feels slightly tacky – this is when the grip kicks in!\u003c\/li\u003e\n\u003cli\u003eThen layer your favourite eyeshadow directly on top for bold, long-lasting results. For a seamless blend, use a brush after applying with fingers.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eINGREDIENTS:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eAQUA (WATER), PVP, GLYCERIN, PENTYLENE GLYCOL, XYLITYLGLUCOSIDE, CARBOMER, ANHYDROXYLITOL, HYDROXYACETOPHENONE, XYLITOL, GLYCERYL LAURATE, SODIUM HYDROXIDE, CI 19140 (YELLOW 5), CI 42090 (BLUE 1).\u003c\/li\u003e\n\u003cli\u003eFind out more about the product composition now: The categorisation of the individual ingredients shows you what function they perform in the product.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"Essence","offers":[{"title":"Default Title","offer_id":60783482700146,"sku":"42308301-OPT1","price":69.95,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0854\/9947\/8299\/files\/4059729541819JellyGripEyeshadowPrimer1.jpg?v=1761629958"}],"url":"https:\/\/www.edgars.co.za\/collections\/eye-primer.oembed","provider":"Edgars","version":"1.0","type":"link"}