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BEAUTIFUL BELLE LOVE
A NEW FRAGRANCE BY ESTÉE LAUDER
Love Breaks All Rules.
The romantic journey. The declaration of love. The promise of forever. These moments of love are universal, yet the ways in which love is celebrated all over the world are distinctly personal to each bride.
The story started with Beautiful Belle, with an irreverent, care-free bride who made her own rules in love and in life. Now, inspired by rule-breaking brides around the world, Estée Lauder introduces Beautiful Belle Love, a new fragrance for the modern brides who celebrate love on their own terms.
EXCLUSIVE TO EDGARS AND EDGARS BEAUTY - IN STORE NOW!
Make your special day even more special!
The Fragrance
Beautiful Belle Love reimagines the timeless oriental fragrance, with a luxurious oriental gourmand that is as unique as the brides it represents. Each layer of this statement fragrance is an unforgettable union of ingredients sourced from the four corners of the globe.
NORTH: Excitement & Anticipation
The fragrance’s global love story begins in the northern hemisphere, opening with a blend of French Sage and Green Fig Leaf Accord, interlaced with shimmering Tunisian Neroli to breathe freshness into the fragrance. Precious Florentine Orris and romantic Turkish Rose Essential infuse the scent with ultra-feminine, romantic florals to make the heart beat faster with the anticipation of love.
EAST: Exotic Luminosity
As love’s journey continues in the East, the exotic textures of Middle Eastern Almond notes evoke a heartfelt passion with a luminous Amber Accord and White Tea Accord. Together, the essences create an enveloping harmony reminiscent of timeless Eastern customs and rituals.
SOUTH: Glowing Sensuality
The warmth of the southern hemisphere nurtures the blooming romance. The marriage of ultra-luxurious Madagascar Vanilla and Indonesian Patchouli Heart unleash a tale of seduction to give the bride a glow on her most special day. The highest grade of Brazilian Tonka Bean Absolute enhances this glow, giving the fragrance its characteristic depth, texture and sensuality.
WEST: Modernism & Discovery
The love story leaves its everlasting mark with two exclusive sensations from the West. The modern and unique radiance of an Illumina Musk accord amplifies the fragrance’s luminous textures into a soft sensuality, while notes of Living Orange Blossom Honey brings a sweet quality that promises never-ending love.
The Bottle
The Beautiful Belle Love bottle continues this great love story, with the graceful rose gold-colored infitinity ring at the top of the crystal cap, representing eternal love. The smooth glass bottle filled with a rich blush-colored juice has the unexpected texture of delicate, undulating folds that flow like the train of a bridal gown. Etched with the word “Love,” there is no mistaking the journey that is about to unfold.
Terms and Conditions
- By entering the promotion / competition entrants agree to abide by the rules and conditions of the promotion / competition.
- This promotion / competition is open to all residents of the Republic of South Africa, who are 18 years or older, except the employees, directors, members, partners, agents or consultants of Edcon Limited (“Edcon”) and Estee Lauder Companies their respective advertising and promotional agencies, media and PR agencies, as well as the immediate family members, consultants, directors and associates of such organizations and persons.
- Buy a Beautiful Belle Love fragrance between 18 October and 25 December 2019 and write your name and contact number on the back of the slip and place it in the entry box that will be placed on counter.
- Entrants stand a chance to win an Estée Lauder hamper, makeup artist services and a wedding dress to the value of R45 000.
- The promotion / competition will commence on 18 October 2019 and will run until 12 am on the 25 December 2019. No late entries will be accepted.
- A winner will be drawn randomly at the end of the competitions period, 15 January. The winners will be notified via a call to the number provided.
- Edcon and/or the Promoter will make all reasonable attempts to contact the winner/s but if any winner cannot be contacted within 7 (seven) days from the date of the relevant draw, then Edcon and/or the promoter reserves the right to draw a new winner. It is the entrants’ responsibility to provide the correct contact details.
- In order to redeem their prize, the winner will need to supply their valid proof of identity (e.g. a valid RSA I.D, valid RSA driver’s license or a valid passport), address, contact number and/or email address.
- The prize cannot be exchanged for its cash value or transferred. The prize excludes any other expenses incurred by the entrant when participating in this promotion / competition.
- The Edcon judges’ decision is final and no correspondence will be entered into.
- Edcon may choose to publish the names of the winners of the promotion/ competition. Edcon will not provide your personal data to any other third parties, unless there is a legal obligation to do so or you have consented thereto.
- Prior to announcing a winner, Edcon may terminate or alter any aspect of the competition at its sole discretion without notification.
- Winners agree to indemnify and hold Edcon Limited, its shareholders, directors, officers, trustees, agents, employees, representatives, advertising and promotional agencies and distributors harmless against any and all claims relating to loss of or damage to property, personal injury or death, legal proceedings, costs, demands and any other liabilities whatsoever suffered by them howsoever arising from or occurring in connection with their participation in this competition.
- Sponsoring parties are not liable or responsible for any or all losses, rights, claims and actions in connection with, or resulting from, participation in the competition or acceptance of prizes.
- Entrants in the competition understand and agree that in order to offer the competition, Edgars must collect and use the entrant’s personal information and correspondence or other information. This competition is conducted under the terms of applicable privacy.
- The laws of the Republic of South Africa govern this competition and the use of Edgars’ assets and online platforms.